Sales & Brand Management
Sales & Brand Management
Wholesale is equal parts creative, business, and people. To be successful, you must develop effective sell strategies, line plans, product assortments, and demand plans. Working with internal brand teams and external retailers is a challenge to balance, but mastering sales and brand management requires both.
New ideas to apply in your business, how to leverage the business’ current strengths, and identifying and moving on best opportunities are this courses core. Dive in, pick up something new, improve your business and step up in your career.
STRONG CONTENT + INDUSTRY SUPPORT
COURSE OBJECTIVES
1. Build a strong foundation of best practices, strategies, and innovations in:
Creative brand management
Business management
Relationship development
2. Create strategies for branded wholesale business, manipulating selling, negotiation, and business aspects to grow sales, profit and customer loyalty.
3. Gain a high-level understanding of the overall retail industry, particularly as it relates to supply chain, design, and sales.
Course access available for two (2) months from time of purchase.
CONTRIBUTOR NOTES
“Growing a brand, and working my way up through global brand management positions I’ve learned a lot along the way. It’s an incredible opportunity to be able to work with my fellow collaborators, and the fine folks at RETAIL ASSEMBLY to pass along some of what makes us all successful in this game.
The three-pronged focus of the course is what makes it so valuable – equal parts people, business, and the creative. And it sets you up for significant growth. Enjoy! ”
-Tim, Key Contributor
MORE | Benefit and user feedback