With the release of H&M's impressive sustainability report, we have been thinking about the many forms corporate social responsibility takes. Recycling tends to be a forgotten component, outside of the vintage business. We remembered Hermes' petit h atelier, which brings together defective merchandise, material waste and artists to re-create them into surprising products.
H&M's recycling program with i:Collect has launched this year, where consumers can bring in a bag of clothes of any brand for a 15% discount on their next purchase. For a fast-fashion brand to consider the consumption habits and waste it contributes to landfills is impressive. Read the full sustainability report here.