Addressing how they are supporting Bangladesh development, H&M produced a fairly well-rounded video. With all of the coverage on the much needed improvements to working conditions, the economic and developmental impact is often left untouched. It is this development and international investment in the country which is why organizations should continue to push for improvement in the lives of their workers.
It is a one-sided perspective, but it includes a variety of initiatives:
- Wage growth
- Skills training and upgrades
- Improved employee - management relations
What is missing, but perhaps not within the context of this video, is the environmental working conditions - exposure to toxic materials, chronic pain and ergonomic initiatives, etc. But overall, it was nice to see an organization addressing specific measures in a fuller way - not simply speaking about the cheque they cut in light of the tragedies.