Digital Commerce
Digital Commerce
Regardless of where and how customers are shopping today, they expect a truly seamless experience. Our Digital Commerce course will help those launching digital channels from scratch, adding an e-commerce component, or simply looking for a deeper understanding.
A combination of best-in-class business foundations and channel-specific innovations make this our most in-demand offering. Dive in and drive traffic, big data and an enhanced customer experience.
STRONG CONTENT + INDUSTRY SUPPORT
COURSE OBJECTIVES
1. Create or enhance an operationally sound digital offering, creating both a seamless and interesting experience for your customer.
2. Build bench strength in the following high-impact business areas:
Sales and profit generation
Customer experience management
Generating customer loyalty
Analytics and ‘big data'
Channel innovations
3. Develop a broader understanding of the retail industry and where it’s headed.
Course access is available for two (2) months from time of purchase.
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